Electives

Half-way through the programme, participants will have the chance to go deeper into some of the disciplines, depending on their individual interests. Elective courses bring extra depth to the core areas that participants choose to pursue. Below are the electives offered.

Finance >>>


Applied Corporate Finance

Provides participants with a set of tools that allow them: 1) to be able to screen corporate financial policies and growth plans proposed by the managers on the basis of the goals, 2) to evaluate the managers as well as to determine their incentive schemes, 3) to reassess the overall organisational structure of the firm from a global strategic view, integrating the financial and organisational structure of the firm.

Financial Statement Analysis

Helps participants combine financial statement information with intuition, experience and judgment so that they can better evaluate a company’s value.

International Financial Management

Conducted through a CFO/CEO perspective, this course is for participants who are interested in an international career and want to have a sound grasping of the main financial topics involving the international dimension of a company.

Decision Sciences >>>


Management Decision-making

Explores the power of stories; the fallibility of the human mind; the arrogance of conviction; the compelling nature of metaphors; the fact that language can work as both a prison and a powerful tool; and many other things

Negotiations

Helps participants become a more successful negotiator by offering a pragmatic, step-by-step approach to help improve behavioral and analytical skills that are essential to a negotiator’s success

Marketing >>>


Brand Management

Helps participants understand when and why consumers care about brands with step-by-step approach to building strong brands. There are also strategies for maximising the value of mature brands.

Customer Insight

Focuses on practical and actionable psychological insights on how to understand and influence people or customers. The course will review fundamental principles of human judgment and decision-making, and explore how such principles provide concrete tools for shaping customers’ preferences and managing their perceptions.

Strategic Market Orientation

  • Build personal experience of working with the tools and strategic in a tough competitive environment.
  • Learn, first hand, how to build and capture value through the interaction among your major strategic challenges of the choice of markets, pricing, technology research, development, cost reduction projects, strategic alliances with competitors, managing field sales and technical forces.
  • Experience the impact of leadership and team dynamics on business success.

Organisational Behaviour >>>


Power and Influence in Organisation

This course presents conceptual models and tactical approaches to help participants understand political dynamics and develop personal influence style.

Psychology of Leadership

Provides concepts and competencies to help participants throughout their managerial careers. The concepts will include both time-tested ideas and very recent findings that put one at the cutting-edge of management thinking.

Entrepreneurship and Family Enterprise >>>


Private Equity, Growth Equity and Venture Capital

This applied course attempts to provide a balanced overview over the private equity landscape, and covers the entire spectrum from early to late stage investing, i.e., from venture capital to leveraged buy-outs, with a global focus on recent developments and industry specific discussions.

 

Realising Entrepreneurial Potential

Covers entrepreneurship through acquisition process in detail – from organising a company search to financing the deal, from buying and managing a company to selling it several years later, hopefully with a substantial upside.

Corporate Entrepreneurship: Managing Innovation to Drive Growth

Focuses on the core organisational and managerial challenges that academic research has identified as the cornerstone of effective innovation and growth.

Social Entrepreneurship: Building Impact Ventures

Participants will understand the distinctive features and elements of social entrepreneurship – how it improves our economic system, design and assess an innovative business model to tackle a societal problem, and launch, finance and scale up an impact venture.

Strategy >>>


Industry and Competitive Analysis

The course will go beyond the concepts learned in the core strategy course (five forces analysis, competitive advantage, value chain) and provide a set of analytical tools and frameworks that will help participants understand the competitive environment, and assess strategic opportunities for the company.

Investments

The primary objective of the course is the analysis of the different asset classes (traditional, alternative etc.) available to investors and how investors’ wealth should be allocated between the different asset classes. The course is fundamentally designed to address concrete and practical issues faced by investors today.

(Big) Data Analytics for Businesses

Equips participants with better skills for analysing data and understanding the outcome of such analytics for the purpose of making sound managerial, business and investment decisions.

Mergers and Acquistitions (M&A)

Provides an overview of the challenges associated with corporate growth, with a specific focus on M&As and alliances.

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